Voyado gains new majority owner

The fast-growing SaaS company Voyado, in which Novax became a shareholder in 2018, is welcoming a new majority owner in the form of funds managed by investment company Viking Global Investors. Novax will remain a shareholder with an ownership stake of just over 10 percent.

The investment strengthens Voyado’s ability to accelerate product development – with a continued focus on delivering measurable business value to the retail industry. Over the past three years, the company has achieved an average annual growth rate of 32 percent. This strong performance – combined with a growing customer base and ongoing international expansion – has led to a company valuation of SEK 3.5 billion.

Jonas Hedman, Senior Director at Novax and Board Member of Voyado:

“This transaction reflects the fantastic journey Voyado has made. At Novax, we’re proud to have been an active part of the company’s strong development and growth since becoming a shareholder in 2018. Our shared journey has resulted in a very positive value creation for Novax. We are now pleased to welcome Viking as the new majority owner – a partner who shares our view on the company’s strategic direction, but who also brings new perspectives and insights. At the same time, we look forward to continuing as a significant shareholder and contributing to Voyado’s next growth phase.”

Find the full press release here